Business Intelligence, like any other technology, has the propensity to be used in ways that may adversely effect people where the action is not deserved. Case in point; The recent number of reports by MSNBC and CNN where poeple are recieving notices from AMEX that thier credit limit has been lowered.
Reason why? Among other explanations given, "“Our credit experience with customers who have made purchases at establishments where you have recently used your card.”
I have the distinct impression that this will not be legally allowed to continue for the reason that people have the right to shop wherever they want to shop without negative impact and also the negative impact upon those merchants identified as places where "at risk" shoppers frequent.
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